Hey,

I’m João Traini

I'm a product designer that excels at transforming complex problems into seamless digital experiences, blending tech, business, and design
Currently making stuff at Itaú Bank

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W O R K S

Cutting churn by 57% and boosting LTV by 36%: how personalized fitness transformed user engagement

Fitness

App B2C

End-to-end

Reducing activation time by 92% and saving over R$ 15 million annually with proactive health solutions

Healthcare

Dashboard

App B2C

Azul Airlines

UI/UX

App B2C

Benchmark

iFood Pay

UI/UX

New features

Motion

A R T I C L E S

Abstract

Dec 8, 2024

First steps in Leadership
Blue Flower

Apr 8, 2022

Scaling Leadership: Navigating growth through team dynamics
Abstract

Apr 8, 2022

Solving problems beyond pixels (with code)

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